Rolling Meadows is a multi-day annual music festival held in New Zealand. 15 minutes from central Christchurch, set among a canopy of pine trees, Rolling Meadows welcomes its 5th year in a brand new location.
Rolling Meadows is a multi-day annual music festival held in New Zealand. 15 minutes from central Christchurch, set among a canopy of pine trees, Rolling Meadows welcomes its 5th year in a brand new location.
We designed and built the Rolling Meadows 2025 website to capture the energy of the festival and deliver a seamless user experience. The site brings the brand’s bold visual identity to life through dynamic layouts, vibrant colours, and motion elements that echo the rhythm of the event. Built with performance and usability in mind, it features clear navigation for ticketing, artist profiles, lineup and event info, making it easy for festival-goers to explore, connect, and get excited for the New Year’s celebration.
Our team has been managing the paid advertising for Rolling Meadows driving awareness, engagement, and ticket sales across every stage of the rollout, from early teasers to lineup announcements.
Working alongside the team at SUB180, we’ve taken a data-driven approach from start to finish, using audience tracking, creative testing, and performance analysis to guide every decision. It’s not just about the ads, but about achieving real, measurable results.
By breaking the campaign into key phases, we’re able to tailor messaging, creative, and remarketing strategies that keep the energy (and ticket sales) rolling.
We created the brand and identity for Rolling Meadows 2025, capturing the energy and atmosphere of New Zealand’s iconic New Year’s festival. Inspired by the landscape, sound, and spirit of celebration, the design blends bold typography, vibrant colour, and fluid motion. The result is a cohesive visual identity that feels fresh, free, and unmistakably Rolling Meadows.
We designed a full suite of graphic assets for the Rolling Meadows 2025 campaign, from bold social media tiles and digital banners to supporting visuals for artist announcements and event updates. Each piece was crafted to reflect the festival’s vibrant energy and visual identity, ensuring consistency across every platform. The result is a dynamic campaign that builds excitement, connects with audiences, and brings the Rolling Meadows experience to life online.
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